AES Newsletter

Searching for posts in the month of: February 2020

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Thumbnail for AES Launches 10 Areas Of Best Practice For Associations Model

Monday February 17, 2020

Association Executive Services (AES) is pleased to announce the launch of its 10 Areas of Best Practice for Associations Model. This Model will help associations attain the level of excellence they need to thrive. Associations (and their members) come together to represent a specific purpose and to forward the interests of a specific group of people. More and more, members’ expectations of the services, support, advice and benefits delivered by their association are on the rise. As such, association leaders must ...
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Thumbnail for Back To Basics: How To Grow Your Membership Numbers

Monday February 17, 2020

The rise of social media has ushered in a change in what members expect of their organisations. There have been undeniable benefits, including increased communication between members. However, a heavy reliance on social media has also resulted in some negatives, particularly around creating a real sense of belonging and making members feel special and engaged (and therefore more likely to remain association members long-term). Are You Relying On Social Media To Increase Your Membership Numbers? If you are relying on social media ...
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