How To Successfully Advocate for Your Members

Join us for a webinar to discuss associations' challenges when advocating for their members' interests. We'll explore the hurdles in executing effective advocacy campaigns, including maximising limited resources, navigating political turbulence, standing out amidst competition, building public support, addressing diverse member interests, and integrating advocacy into strategic planning. Take advantage of this opportunity to gain insights into effective advocacy campaigns. Register now!

What you'll learn:

  1. Optimize Resources: Learn to maximize advocacy efforts with limited budgets and personnel.
  2. Navigate Politics: Strategies for adapting to and influencing changing political landscapes.
  3. Stand Out: Tactics to differentiate your campaign in a crowded advocacy space.
  4. Build Support: Methods to rally public support and mobilize communities for your cause.
  5. Strategic Integration: Tips for aligning advocacy with overall organizational strategy for greater impact.

Event Details

  • Date: Tuesday 7 May
  • Time: 12 noon to 1.00pm
  • Venue: Online via Zoom 
  • Cost: 
    • AES Members: FREE
    • Non-Members: $50


About the Presenters

Bronwyn Morris-Donovan CEO and Company Secretary Allied Health Professions Australia
Bronwyn is a primary health sector advocate with expertise in policy and advocacy and primary health sector strategy. Bron has a clinical background in podiatry and brings to the role a deep connection to allied health and primary care. Most recently Bron has held the role of Executive General Manager of the National COVID-19 Clinical Evidence Taskforce and General Manager Policy and Advocacy at the Australian Physiotherapy Association. Bron has experience across several Australian health peaks including the RACGP, Australian Primary Health Care Nurses, Australian Podiatry Association and the Mental Health Professionals’ Network.

Nick Koerbin, Executive Director, AES

With over 30 years of management expertise, Executive Director and Founder of AES, Nick Koerbin is one of the most experienced NFP leaders in Australia. He has held positions as the CEO of Materials Australia, the National Parts Code, as well as senior positions in the Institute of Insurance, Australian Quality Council, the Financial Planning Association, the Australian Human Resources Institute, and the Furniture Industry Association of Australia. Nick created AES with a vision of creating a set of management practices that could be consistently followed to ensure success. Over his 30 years in the industry, he noticed that inconsistent management practices often impeded delivery of services to members, which in turn created issues with membership renewal. By establishing AES and creating the NFP Association Best Practice Self-Assessment, Nick has been able to assist leaders in becoming more confident and informed decision makers so that they can create more effective strategies and implementation plans.



Need more information?

Phone us on 03 8393 9382 or register your details and we will be in touch.

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