How to Craft an Effective Advocacy Strategy for Policy Change
Closing Loopholes Changes: Closing Loopholes Bill Attains Royal Assent
Understanding the New Not-For-Profit  Tax Changes
AES Warmly Welcomes Two New Consultants
What makes a great Association President?
The Vital Role of the Association President: A Guide to Effective Leadership

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Managing Audio-Visual Costs for Your Association Conference
Key Tips For Ensuring Conference Success
Building Wisdom to Face Change
Remote Working Challenges for Industry Associations: An Analysis of a Landmark Decision

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Tips for Associations When Seeking Legal Advice
Email vs. Phone Call: When to Use Each

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How to Continuously Evolve to Attract and Retain Members
Published April 24, 2023

How to Continuously Evolve to Attract and Retain Members

Membership is a central concern for every association. Growing your membership base, retaining members, and ensuring your members are engaged in your association’s functions and activities should all be key parts of your strategic plan. Even associations with a large and diverse membership need to be consistently evolving and planning to offer value to their members and to ensure they stand out from the crowd. We consider the main things to focus on when thinking about your membership.




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Key Trends in Leadership for 2023

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Key Trends for Strategic Planning in 2023
It’s Time to Stand Out

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Is Your Association Ready for 2023? How to Review Your Strategic Plan

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How to Ensure Your Association is Running at Peak Performance
How to Cultivate the Best Possible Culture for Your Association
The Ultimate Guide to Marketing and Communications for Associations

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The Policies and Procedures Every Association Must Have
Published August 8, 2022

The Policies and Procedures Every Association Must Have

Once you've established your association, created a constitution and elected your board members, there are several policies and procedures that should be put in place to ensure the effectiveness and wellbeing of your organisation. These policies must be carefully constructed – if you do not take the time to implement detailed procedures then your association can quickly crumble.




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The Treasurer: One of the Most Important Roles on Any Board

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Planning Your Conference: Devising a Theme and Speaker Topics
How to Deal with Member Complaints
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How to Use Key Performance Indicators in your Strategic Plan

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Why Associations Need a Strategic Plan and the 5 Steps to Developing One
How to Successfully Allocate Tasks to Board Members

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Understanding the Diversity of Skills Needed for an Effective Board
Advocating to Government During a Pandemic and Beyond