How to Recruit and Retain Members


Membership growth and retention is fundamental to the sustainability of all associations.  However, latest research reveals the number of Australians engaging with communities or becoming volunteers has dropped 27% over the last decade.  In this webinar we will hear from key people involved in the different aspects of recruiting and engagement with members.  We will cover the following.

  • How to recruit young people as members
  • Key steps to onboarding members.
  • Ideas for member engagement and involvement 
  • Steps to ensure members renew

Our panel of speakers will  feature:

Dr. Carolin Südkamp-Baldoni of The University of Melbourne, Thanuja Gunatillake of the Master Plumbers Association and Nick Koerbin of Association Executive Services


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