AES Newsletter

Need new members? Read this first

Too often, associations are eager to expand their membership before ensuring the organisation is on solid footing. But real, sustainable growth starts from within. Before you open the doors to new members, it's essential to check that the ship is seaworthy—strategically, financially, and operationally.

Rethinking Your Association's Website: Read This First

While design matters, this narrow focus misses the bigger picture: your website is not just a communications tool—it's a core operational platform.

Growing Your Association: A Fresh Look at Income & Expenses

Is your association growing—or just getting by?

Does Your Association Still Need Chapters

A Guide to Onboarding New Members

What are the secrets to onboarding new members to your Association

How to Prepare For the First Board Meeting

The first meeting of an association's Board marks the beginning of a critical working relationship between Board members and the organisation they serve. It sets the tone for governance, collaboration, and strategic direction. A well-structured induction process ensures that new Board members are informed and confident and can contribute meaningfully from day one.