Member Magazine Worth the Trouble?

A lot of associations produce a magazine — hard copy or electronic — as part of the member benefits package. And for many of them, pulling together each quarterly edition feels arduous, thankless, and disconnected from any real return.

What every membership manager must know before the next Board meeting

Membership growth is not a membership problem. It’s a governance one.

The Membership Fee Increase: A Conversation Most Association CEOs Avoid

The membership fee strategy is not an accounting exercise. It is a leadership decision. And if your Board is setting fees based on what feels comfortable rather than what the organisation needs, you are already behind.

The Members You're Missing

How to capture new members for your database 

Only one assessment tool tells you how your entire association is really performing. AES built it.

An overview of the self assessment benchmarking tool for assessing the performance of an association 

Technology in Associations - AES 2026 Sector Report

This report aims to help associations better understand the technology landscape and make informed decisions about their digital future.

The photo with the Minister is not an advocacy strategy

“Government doesn’t remember associations that show up. It remembers the ones that show up with something to say.”

Is your association actually talking to its members — or just invoicing them?

"What an undecided member needs isn't another email — it's a conversation."

Thinking About Increasing Your Membership Fees

There is one financial decision that shapes your organisation's future more than almost any other. And most association CEOs handle it badly — not because they lack the numbers, but because they lack the nerve.

Overview of Pay Day Super - The Basics for Associations

Watch our Pay Day Super webinar.

From Sponsorship to Partnership – Steps to increase your Association’s Revenue

One of the main revenue streams for many associations is their annual or biannual conference. Anyone who has planned one knows that securing sponsorship is often the most time-consuming and frustrating task.

Engaging an Association Consultant to Drive Change: What Boards Need to Get Right First!

Hiring a consultant for a specific task is fundamentally different from engaging one to drive organisational transformation.

Boards often recognise the need for change when membership stagnates, governance weakens, strategy stalls, or momentum declines. Engaging a consultant at this point is a sound decision.