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AES
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AES
Contact
Us
Contact
Us
About the organisation
The Victoria Tourism Industry Council (VTIC) is the independent, member-based peak body for Victoria’s tourism and events industry. VTIC provides leadership for the sector through unified advocacy, industry development programs, business and professional development services and networking opportunities. With over 1,000 members across the state, VTIC plays a critical role in shaping the future of Victoria’s visitor economy.
About the role
Working closely with an experienced Chair and Board, you will help to shape the future strategy of the organisation to grow and evolve the business model, to capitalise on the existing strong foundations. Empowering and engaging the workforce will be critical to underpin the future vision and direction of VTIC. One of the primary objectives will be to engage key stakeholders and partners within the sector and within government to build trust, credibility, and support to continue to position and highlight the value of the tourism industry, to maximise opportunities and outcomes for the sector.
About you
You are a dynamic leader who thrives on connecting with people and achieving shared success. Commercially savvy and resourceful, you think entrepreneurially, and have a proven track record of navigating change while growing businesses. You are known for your warm nature, ability to quickly establish connections and unrivalled reputation for sustaining relationships and adding value. With a deep understanding of government paired with knowledge of the tourism sector, and a well-established network, you are compelled to make a lasting impact as CEO and help position the tourism industry as a key part of Victoria’s economic success.
For more information, call Cameron Norton at SHK on 0474 574 565 or email cameron.norton@shk.com.au. Direct and third-party applications will be forwarded to SHK.
The association sector is in the middle of a leadership handover.
Across Australia and New Zealand, CEOs and Executive Directors are moving on. Some are retiring. Some have gone to larger organisations.
Some have left because the relationship with their Board ran out of puff. The reasons vary, but the movement is noticeable, and Boards are
appointing replacements.
The encouraging part is the calibre of the people coming in. Many are genuinely well suited to the job — capable executives with strong
records behind them. A good number are stepping into an association CEO role for the first time.
Most associations can provide a long list of membership benefits. They may include professional development, advocacy, networking, industry information, events, resources, accreditation, discounts and access to specialist advice. However, a list of benefits does not necessarily explain why someone makes the decision to join.
While every Board is different, the same governance issues appear time and again. One of the most common is allowing one person’s behaviour
to dominate the Board table.
Almost every Board has experienced it at some point. One director who seems to consume more time and energy than everyone else combined.
How we help membership based, not-for-profit associations now and into the future.
